XTRA @ the gardens mall, 2nd floor www.xtrafurniture.com
follow us on facebook
The Republic Of Fritz Hansen
Fritz Hansen has been the home of many modern design classics. The products offered were created by prominent designers. Some of them Danish, all renowned around the world for their work and designs rooted in history, yet at the same time reaching out for the future. It’s a testament that classics never happen by accident. Fritz Hansen takes pride in perfectionism, the craftsmanship and the attention to detail put into every product. Quality is fundamental at every stage of the process. The design itself is no exception. After all, it wouldn’t have made sense to invest quality materials and expertise in a design without a long visual lifespan. Aesthetics is something defined by our eyes, and experienced with our hands. While Fritz Hansen products may have looked like works of art, they are also a canvas, and it invites you to contribute. Encouraging you to invent your way of using them – filling them with memories and to make them yours. Today, The Republic of Fritz Hansen is part of a small, exclusive array of luxury brands and it fits in comfortably between other style icons such as Prada and Louis Vuitton. From The Museum of Modern Art and The Guggenheim Museum in New York to the Japanese embassy in Mongolia and the Ice Hotel in Jukkasjärvi near the Arctic Circle, Fritz Hansen models stand as representatives of quality and world-class design. Through creative partnerships with visionary designers and architects such as Arne Jacobsen, Hans J. Wegner and Poul Kjærholm, Fritz Hansen has developed a corporate culture characterized by the love of good craftsmanship, coupled with a desire to make the most of modern industrial production methods in manufacturing and distribution of good designs. Even today, 143 years after the company was founded, this approach is a major reason for the continued commercial success of Fritz Hansen in the 21st century. The History Of The Republic
As early as in 1915, Fritz Hansen began manufacturing the first steam bentwood chair in Denmark, and during the 1920s and 30s, the company developed a line of tubular steel furniture inspired by famous architects such as Marcel Breuer and Ludwig Mies van der Rohe. In 1928, the two sons of Christian E. Hansen, Poul Fritz Hansen (1902-1987) and Søren Christian Hansen (1905-1977) entered the company management, and this marked the beginning of another important era in the long history of Fritz Hansen. In 1934, Fritz Hansen teamed up with architect Professor Kaare Klint and the young and promising design talent Arne Jacobsen, and they produced a dining chair of Jacobsen’s for the restaurant at the Bellevue theatre, designed by Jacobsen himself in Klampenborg, just north of Copenhagen. The culmination came with the introduction of the groundbreaking stacking chair known as The Ant™, originally designed by Arne Jacobsen for the canteen area at the Danish healthcare company Novo Nordisk in 1952. The chair was the first of its kind, and it was the result of a unique co-operation between the visionary architect and Fritz Hansen, who pioneered the difficult field of lamination techniques. Those techniques were eventually developed to perfection under the expert supervision of Søren Christian Hansen. The fruitful partnership between Arne Jacobsen and Fritz Hansen resulted in a long line of unique and revolutionary designs such as The 7 Chair™, The Egg™, The Swan™ and The Oxford™ Chair that all became part of a collection of furniture that received immense international attention and enjoyed widespread fame. In the late 1960s, Fritz Hansen moved the entire production to facilities in Allerød, just north of Copenhagen, and the partnership with Arne Jacobsen continued until his death in 1971. Concurrently, Fritz Hansen has expanded the collection with models from leading designers such as architect Henning Larsen, the enfant terrible of Danish design Verner Panton, and, not least, poet/architect Piet Hein and Bruno Mathsson – whose Superellipse table quickly became a classic. In 1979 Skandinavisk Holding acquired Fritz Hansen. This ended the 107-year family ownership, but resulted in the natural continuation of the company’s desire to expand internationally. During the 1980s and 90s, several international design forces such as German Burkhard Vogtherr and Italian Vigo Magistretti worked with Fritz Hansen to augment the extensive collection of furniture. Danish designer, Poul Kjærholm further extended the collection when Fritz Hansen took over production of the outstanding line of furniture from the manufacturer E. Kold Christensen in 1982. Talented designers such as Kasper Salto, Morten Voss and international stars such as Italian Piero Lissoni and German Jehs, and Laub carried the legacy of Arne Jacobsen, Poul Kjærholm and Piet Hein forward. Also, several of the many classic Fritz Hansen models were revitalized through exciting projects with partners such as the Paul Smith fashion house and the award-winning Dutch designer Tord Boontje. Fritz Hansen currently employs a highly skilled staff of more than 200 people at the company headquarters in Allerød, and the collection is distributed via their exclusive showrooms in Tokyo, London, Stockholm, Oslo, New York, Amsterdam and Milan as well as a global network of dedicated partners.
The Designer: Arne Jacobsen
The cooperation between Arne Jacobsen and Fritz Hansen dated back to 1934. But it was only in 1952 when the break-through came with the Ant™. The Series 7™ succeeded it in 1955. This propelled his and Fritz Hansen’s names into furniture history. Arne Jacobsen was very productive, both as an architect and as a designer. At the end of the 50s, Arne Jacobsen designed the Royal Hotel in Copenhagen as a display for the Egg™, the Swan™, the Swan™ sofa and Series 3300™. Arne Jacobsen was and is an admired as an outstanding designer. While the significance of Arne Jacobsen’s buildings were less appreciated, his furniture and other design work have become national and international heritage.
Products By Arne Jacobsen
The Designer: Jaime Hayon
Spanish artist-designer was born in Madrid in 1974. As a teenager, he submerged himself in skateboard culture and graffiti art – the foundation of a detailed, bold-yet-whimsical imagery so imminent in his work today. After studying industrial design in Madrid and Paris he joined Fabrica in 1997, the Benetton-funded design and communication academy worked closely with the legendary image-maker and agitator Oliviero Toscani. In a short time, he was promoted from student to the head of their department in design. Eight years later, Jaime broke out on his own. First, with his collections of designer toys, ceramics and furniture, and later followed by interior designs and installations. Jaime Hayon created the FAVN™ sofa for Fritz Hansen, designed with great attention to detail and consisted of very few elements. The creation of FAVN™ had been an experimental dialogue in a holistic approach, discussing who we are and how we live. Back to the human approach, it embodied innovation and risks. “I wanted to create a form that embraces you, something really organic – that’s why we named it FAVN™. At the same time I wanted to explore a technique – I always focus on techniques. It looks really simple, but it’s really complex.”
Products By Jaime Hayon
The Designer: Poul Kjærholm Poul Kjærholm was a trained carpenter and continued his studies at the Danish School of Arts and Crafts. He had a particular interest in different construction materials; especially steel, which he considered a natural material with the same artistic fineness as other natural materials. Poul Kjærholm was employed at Fritz Hansen for about a year, where he designed a number of noteworthy chair prototypes. In 1955, Poul Kjærholm initiated his collaboration with manufacturer Ejvind Kold Christensen, which lasted until Poul Kjærholm’s death in 1980. In 1982, Fritz Hansen took over the production and sales of “The Kjærholm Collection”, developed from 1951 to 1967, designs, which were logical to the minute detail with an aura of exclusivity. In 2007, Fritz Hansen added two new pieces to the Kjærholm Collection. Pieces that were never in production before, the PK8™ side chair and PK58™ dining table.
Products By Poul Kjærholm
for more information, visit www.xtrafurniture.com